Expanding Your Services: How to Drive More Revenue in Your Firm
New service introduction is an essential component of scale. Use these strategies to raise client awareness.
Scale
Episode 136 – Why Podcasting Should be Part of a Professional Service Firms Marketing Mix – Member Case by Tom Schwab
Podcasting is a perfect marketing channel for boutique professional service firms. It allows a firm to authentically connect with its target market at scale cost effectively. Yet, many members are not taking advantage of this tool. This session will teach members how to leverage the podcasting channel to grow their firms.
The Stockdale Paradox: Scaling Your Professional Service Firm with Unyielding Optimism and Pragmatic Reality
Named after Admiral James Stockdale, this paradox is about maintaining unwavering faith that you can and will prevail, despite the most difficult circumstances, while at the same time, confronting the brutal facts of your current reality.
Episode 135 – How a Founder of a Consulting Firm Generates 98% Employee Retention by Deploying a Blame Free Culture – Member Case by George Jagodzinski
As a firm scales, bureaucracy creeps in and slows the growth trajectory. Culture is a substitute for bureaucracy, and it allows a boutique to retain its identity as it scales. In this session, members will learn how a founder built a powerful culture with a fully remote work force, and how it led to outstanding business results.
Episode 134 – How to Capitalize on the Shifts in Labor Cost Across the Globe – Member Case by Satyam Kantamneni
Offshoring, or Nearshoring, is a proven method for founders to earn more. However, in a post pandemic world the acceptance of remote work has increased, and this has had a profound effect on labor costs across the globe. On this session, Collective 54 member Satyam Kantamneni shares how the cost per hour shifts by location, and how to take advantage of the opportunities being created.
Episode 133 – From Stuck to Unstuck: How a Founder Transformed a Lifestyle Business – Member Case by Jamey Harvey
Collective 54 member Jamey Harvey has doubled revenue and tripled margins in 18 months. This session shares how he did it by implementing the Boutique Framework, in its entirety, instead of one idea at a time. Hear how this remarkable entrepreneur went for it and won.
Why Isn’t My Firm Growing? How to Uncover Your Blind Spots
Blind spots as a leader can stall even the fastest growing of firms. But how do you find those opportunities to push through?
Generating More Revenue with New Service Offerings
You probably already have more than one service offering, but how are you ensuring your clients know everything you can do for them?
Differentiation Strategies: Simple Tactics to Win More Clients
How do you make your firm more attractive to potential clients? Here are 4 strategies to develop a competitive advantage.
Episode 127 – Alternative Fee Structures: How and Why to Move Away from Hourly Billing – Member Case by Sonia Miller-Van Oort
Moving away from hourly billing leads to better margins, higher client satisfaction, and happier employees. Yet, many boutique founders are afraid to do it, and do not know how. In this session, member Sonia Miller-Van Oort shares how she built her 12-person law firm using alternative fee structures.