Pricing Strategy: How Much Should You Charge?
Coming up with a price isn’t a pricing strategy. You also need to know what your clients are willing to pay and how to explain why you charge the rate you do.
pro serv videos
A Strategy for Growth: How to Create Value for Clients
Making your firm more valuable for clients isn’t as simple as X’s and O’s. Greg Alexander shares the do’s and don’ts of strategy.
Start scaling your business through delegation
Greg Alexander dissects the moments of truth every founder needs to confront to overcome under delegation in business.
Retaining Clients as You Scale: How to Manage the Customer Experience
Most professional services firms are experts at what they do. But product knowledge alone isn’t enough to scale your business.
Marketing Professional Services: The 5 Competitors You Must Overcome
Landing new business as a professional services firm requires you to have a strong value proposition – but you must also learn to overcome key competitors and alternatives, such as the ever-classic “we’ve decided to put this project on pause” objection.
The 9 Revenue Sources for Pro Serve Firms: How Many Are You Using?
Discover the 9 common revenue sources for a successful professional services firm.
Have You Structured Your Firm Effectively to Scale?
The professional services org chart is unique. With labor as the highest expense in your firm, it’s critical that you get this right.
Selling Professional Services – Do You Need a Sales Team?
Are you relying on one person to generate business through referrals? The path from a small business to a market leader requires you to build out a professional commercial sales engine.
Hiring Employees: Getting it Right for Your Pro Serv Firm
Have you ever said “Nobody can do what I do?” At Collective 54, we hear this a lot – but if you want to grow and scale a pro serve firm, you can’t be the hero.