A founder of a boutique media and publishing consultancy spent eight months learning “the art of the possible” with AI, with no technical background of his own. He kept waiting to feel like he needed to hire engineers.
Why the founders who stay close to the work will build better firms than the ones who don’t
Most business owners invest in the things they can see: sales, marketing, technology, and growth initiatives. Meanwhile, the people side of the business often gets the “we’ll deal with it later” treatment.
As founders, we spend a lot of time thinking about the future.
The next client. The next hire. The next growth milestone. The next chapter.
We are builders by nature. We are wired to look ahead, solve problems, pursue opportunities, and create something meaningful from nothing. It is one of the things I love most about entrepreneurship and one of the reasons many of us chose this path in the first place.
We moved to the mountains a couple of years ago, and we’re still new enough that we chase things the locals stopped chasing decades ago. So when we heard that the synchronous fireflies in the Smoky Mountains put on a show for a week or two each year — in only a handful of places in the whole country — we went looking.
Why AI Sees Answers and Experts See Consequences. Artificial intelligence is transforming professional services faster than any technology in recent memory.
Early in my career, I spent a lot of time in rooms with Fortune 500 executives during the digital transformation era. Big data was going to change everything, and every company had a strategy, a budget, and a deck to prove it. What I remember most is the lament, and it was never about money.
Picture this. You’re about to sign for a new AI tool. The demo was slick. The salesperson swears it’ll transform your firm. Then six months later a better model ships, a sharper competitor launches, and the thing you bought is a dead end. You’re locked in. You’re starting over. Again.
I was recently in Florida for the Make Big Happen summit. About 400 CEOs attended. AI was the theme. When LinkedIn came up, the reaction was consistent. The feed is flooded with AI content. It’s pushing them to disengage. CEOs aren’t the only ones noticing.
Some of you are trying to make your AI work perfect before anyone sees it. You are polishing in private. You are waiting for the version that cannot be criticized.
