Journey to Extreme Productized Services through a First Principles Checklist
I firmly believe that great productization of services stems from deliberate alignment with First Principles. Put another way: Great productization is forged through past experiences and mistakes. However, only the most committed founders—those who can say “no, we don’t” to buyers countless times—will succeed in achieving Extreme Productized Services. Productization is a commitment to First Principles. Let me share my experiences and mistakes along the way.